THIS IS WATER (by SeeTheGlossary)

thanks to @chrisfenwick @Dugdale @bkmvincent for finding & RT it! 

zablotny:

‘photos every day’

this is a spot by tbwa/chiat/day for apple, called ‘photos every day’.  the craft is fantastic, and there’s some subtle, unusual attention to detail in it.

let’s take a look at the sound mix.  here’s a waveform of the spot:

and now here’s the waveform of a conventionally mixed spot — this is that ‘old spice’ commercial everyone flipped out for a couple years ago.  it might as well be any ad you see on tv today.

huge difference.  there’s incredible restraint in the amount of compression applied to the music in ‘photos every day’.  (from wikipedia, compression “reduces the volume of loud sounds or amplifies quiet sounds by narrowing or “compressing” an audio signal’s dynamic range”.)  my point here is that if you caught this on tv, it would be substantially ‘quieter’ sounding than other ads around it.

the other interesting thing about the mix is that the iPhone shutter click sound is substantially undermixed.  it comes across as incidental, and unobtrusive.  the ambiences are the real star here, and the sound editor wasn’t even afraid to drop them out entirely for effect (see snowy skyscraper, 0:23).

other observations:

• there’s a real nice match-cut at 0:06 of the guy jumping off his skateboard into the shot of the jogger running.
• 0:25, the iPhone bobs up and down at a concert, and halfway through, the shot itself starts bobbing with the phone, keeping the screen stationary in the frame.
• overall, there’s a very careful variety of perspective, scale, and involvement.  are we peering over someone’s shoulder?  watching from across the street?  ostensibly taking the picture, ourselves?
• i could have done without the voiceover at the end.

ChemCats vs. ASV Moabit - Finale - FullHD - 2.39:1 from FILM…SOUND…COLOR on Vimeo.

well i can’t decide what version works better…the normal 16:9 or this 2.39:1 version…
let me know what u think: vimeo.com/66087839 (16:9 / 1.78:1 version)

Just some Video-Snapshots of a great Basketball-Game
… and the ChemCats girls did it … next year = first league!
congrats!
———————————————————
Finale ChemCats Chemnitz vs. ASV Moabit Berlin
…und die Chemnitzer Mädels haben’s geschafft! 1. Liga!
chemcats.de/206-chemnitz-feiert-nach-hartem-kampf

made by FILM…SOUND…COLOR
film-sound-color.prosite.com

Music: (via Vimeo Music Store)
J-K - “Stio Inalcanve”
Revolution Void - “City Lights at Night”
Broke for Free - “Nothing Like Captain Crunch”

auch auf: cool-chemnitz.tumblr.com

ChemCats vs. ASV Moabit - Finale 12.05.2013 from FILM…SOUND…COLOR on Vimeo.

Just some Video-Snapshots of a great Basketball-Game
… and the ChemCats girls did it … next year = first league!

congrats!

———————————————————

Finale ChemCats Chemnitz vs. ASV Moabit Berlin
…und die Chemnitzer Mädels haben’s geschafft! 1. Liga!
chemcats.de/206-chemnitz-feiert-nach-hartem-kampf

made by FILM…SOUND…COLOR
film-sound-color.prosite.com

Music: (via Vimeo Music Store)
J-K - “Stio Inalcanve”
Revolution Void - “City Lights at Night”
Broke for Free - “Nothing Like Captain Crunch”

auch auf: cool-chemnitz.tumblr.com

ChemCats vs. ASV Moabit - Finale 12.05.2013 

Just some Video-Snapshots of a great Basketball-Game

… and the girls did it … next year = first league! 

congrats to ChemCats! 

—————————-

Finale ChemCats Chemnitz vs. ASV Moabit Berlin

…und die Chemnitzer Mädels haben’s geschafft! 1. Liga! 

http://chemcats.de/206-chemnitz-feiert-nach-hartem-kampf

Audio101 - What is a Submix from FILM…SOUND…COLOR on Vimeo.

that is just a basic overview … i show you what it means to make a “submix” and how you can use that for a film mix or for a quick sound mix of an interview session with more than one interviewee. i used LogicPro for the film mix and Adobe Audition CS6 of the Interview session.

Plugins used: Sonnox Oxford Dynamics and EQ, iZotope Ozone 5, PSP Xenon Limiter

EDITING 101: QuickTip PremierePro - Import a template sequence from FILM…SOUND…COLOR on Vimeo.

just a quick workflow tip for importing data from other premiere pro project in a current project. especially handy if you create like a template sequence for stuff you use repeatedly like light leaks or titles and stuff like that.

———-

THIS IS THE VIDEO I WAS WORKING ON IN THAT PROJECT: vimeo.com/65558820
blog: film-sound-color.tumblr.com

music (via VIMEO MUSIC STORE):
6th Sense

Voice-Over was recorded with the SAMSON G-TRACK …. test & review will be online soon

Editing101: PremierePro - The Pancake Sequence

So this is just a basic overview in how I use the “Pancake Sequence Method” in Premiere Pro to sort / work with my selects … it can be just “blocks” of selects (like for themes or events in time or just shots that have to be/stay together) but also like pre-edits of scenes (a couple of shots) that I “copy” directly into my master sequence as I put them together in that selects sequence. Also it makes sense (for narrative work) to have one selects sequence per Scene and pre-edit / select shots for those that way …

I stared using that kind of method back in 2007 when Apple released the video profile on their Pro webpage about using Final Cut Studio for Zodiac showing Angus Wall using that method.

vimeo.com/65506197

I re-discoverd that need way of working in PPro lately thanks to Vashi Nedomansky and his great Blog about Editing Tips for Music Videos: vashivisuals.com/adobe-cs6-5-editing-tips-for-music-videos/

———-

THIS IS THE VIDEO I WAS WORKING ON IN THAT PROJECT: vimeo.com/65558820

blog: film-sound-color.tumblr.com

music (via VIMEO MUSIC STORE):
6th Sense

Voice-Over was recorded with the SAMSON G-TRACK …. test & review will be online soon

Snapshots: Stadtlauf Chemnitz from FILM…SOUND…COLOR on Vimeo.

Zusammenschnitt von einigen “Video - Schnappschüssen” vom Stadtlauf in Chemnitz vom 05.05.2013
made by FILM…SOUND…COLOR ( film-sound-color.prosite.com )
shot & edited by Michael Schmidt

Music:
MediaConnect - “A Hopeful Moment” (via pond5.com)
Broke for Free - “Spellbound” (via Vimeo Music Store)

blog: cool-chemnitz.tumblr.com